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On Friday, February eleventh, Google confirmed a problem with the Google Advertisements reviews the place there was a delay in reporting a portion of conversions utilizing Information Pushed Attribution (DDA). Google has fastened the difficulty and has or is at present engaged on backfilling that delayed information.
This didn’t impression any bids or advertisements – it was only a reporting subject.
Google posted right here “On 2022-02-09 from 07:54PM till 12:34PM PST we skilled a delay in reporting a portion of conversions utilizing Information Pushed Attribution (DDA). The problem has been resolved and we’re actively engaged on recovering the conversions affected by the difficulty. In the course of the time, auto bidding was not affected.”
Advertisements Liaison, Ginny Marvin posted on Twitter “to verify, bidding was not affected and the crew is working to replace reporting impacted throughout this time.”
This brought about loads of advertiser confusion on Friday, listed below are some examples:
Anybody else experiencing conversion delays in #googleads because the ninth of February? We had precisely the identical subject final December, so I used to be questioning possibly this is similar case this time as effectively @adsliaison https://t.co/TJ511SKiCo
— Evaldas B (@evaldasb) February 11, 2022
Unusual factor is that this hasn’t been reported as an incident in Google Advertisements standing dashboard https://t.co/4LS9poyAQv
— Evaldas B (@evaldasb) February 11, 2022
Reply from my AM pic.twitter.com/B9nd9ina8r
— james porcas (@jporcas) February 11, 2022
similar right here, conversion picked up this morning, however nonetheless lacking vital %
— Evaldas B (@evaldasb) February 11, 2022
As of Monday morning, that is nonetheless a problem and Google has but to subject a brand new ETA on when this can be resolved.
Sure, that is appropriate.
— AdsLiaison (@adsliaison) February 14, 2022
Discussion board dialogue at Twitter.
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