[ad_1]
Kodeco is the brand new raywenderlich.com! Be taught the place it began, and what led us to a rebrand.
– By Ray Wenderlich, Founder
This publish is one in a sequence about our rebrand; learn all of them right here:
Introducing Kodeco — the New raywenderlich.com
Why Rebrand? The Backstory of raywenderlich.com – (you’re right here)
To Infinity and Far, Far Past
319 Days to Constructing a New Model
You’ve most likely seen that raywenderlich.com has made an enormous change: We’ve got a brand new look, and a brand new identify!
Welcome to Kodeco: the brand new raywenderlich.com!
Whereas the positioning may look a bit completely different, don’t fear: you’ll nonetheless have entry to the identical nice materials you’ve all the time loved along with your membership. However it’s possible you’ll be questioning:
- Why is raywenderlich.com rebranding?
- Why are we doing this now?
- Why did we select the identify Kodeco?
- What’s new, and what’s altering?
Let’s dive in!
Why Is raywenderlich.com Rebranding?
About 10 years in the past, I stop my job to turn out to be an indie app developer. As I used to be making apps, I began my very own private weblog to share issues I used to be studying alongside the way in which.
However over time, the positioning grew far bigger than one particular person’s private weblog. Now, I’m a small a part of an incredible group of over 300 gifted builders from world wide who group as much as assist the group study and turn out to be specialists in cell growth.
Again once I first created raywenderlich.com, I by no means imagined that the positioning would rework from my private weblog into the group useful resource that it’s at present. If I had recognized, I by no means would have named the positioning raywenderlich.com. As an alternative, I might have picked a reputation that higher represented all of us.
The truth is, I strongly thought-about rebranding the positioning as early as seven years in the past, and bought a number of completely different domains resembling tutorialteam.com, rwtutorials.com, and so forth. Nevertheless, the timing simply wasn’t proper; there’s an enormous quantity of labor that goes right into a rebrand, and our group was just too small to deal with it.
Why Are We Doing this Now?
However now issues are completely different! Since I first thought-about rebranding the positioning, our group has grown significantly:
- A Rising Staff: We now have over 300 authors, editors and leaders at raywenderlich.com, together with a full-time workers of 25 folks.
- A Rising Library: Our library now contains over 5,000 movies, 2,000 articles and 40 books on cell growth.
- A Rising Scope: We’re not merely an iOS web site anymore: We now cowl all elements of cell growth, together with Android, Flutter, Server-Aspect Swift, Unity and extra!
We’re now on the stage the place we completely want a brand new model that higher displays the truth of what we’re as a group and as a web site. We’d like a model that makes it clear:
- We’re not a single particular person’s weblog anymore; we’re a group of builders who like to study and share our data with the world.
- We’re not a tiny little web site anymore; we’re a world-class instructional platform and group.
- We’re not solely an iOS web site anymore; we now cowl all elements of cell growth, and we’ll cowl much more topics sooner or later!
In different phrases, raywenderlich.com has leveled up! I like to consider it just like getting a status class in D&D. :]
Why Did We Select the Title Kodeco?
We thought-about a whole lot of various identify potentialities for the brand new model, and the one which got here up on prime was Kodeco (feels like co-DECK-ko).
What we love about this identify is that it combines the thought of “code” and “echo”. Our group makes a speciality of creating high-quality cell growth tutorials, the place our specialists present you the best way to write code, and readers then “echo” of their footsteps.
Much more, after following our tutorials, readers typically find yourself with careers in cell growth and turn out to be specialists themselves. They then begin to share, or “echo” their data, by giving talks at meetups or conferences, mentoring junior builders or by becoming a member of our tutorial group, instructing and galvanizing the subsequent era of builders.
In different phrases, this web site is all about instructing in a method the place readers “echo” what we do, and the teachings we train additionally “echo” via different builders, who pay it ahead throughout future generations.
One more reason we like Kodeco: It’s a complete lot simpler to spell and kind than raywenderlich.com! :]
What’s New, What’s Altering, and What’s Staying the Similar?
Actually, the one factor that has modified is the identify and the positioning’s look. The whole lot else is identical. It’s like rising up: If your loved ones strikes to a brand new home, the deal with adjustments and the home itself seems to be new, however every thing inside rapidly seems to be like residence once more. We’re nonetheless the identical bootstrapped firm we had been earlier than. We nonetheless have the identical inner group in place. We nonetheless imagine in the identical values and have the identical ethos that we’ve all the time had.
And our content material contributors? They’re nonetheless all right here, too! As an alternative of being often called the raywenderlich.com Tutorial Staff, they’re now proudly often called Staff Kodeco. Your whole favourite authors and instructors are nonetheless right here that can assist you talent up and develop your future as a developer. All of the content material that you simply had entry to earlier than, you have got entry to now… together with many new issues we’re cooking up!
We’re extremely enthusiastic about this subsequent chapter of our growth, and may’t wait so that you can be part of us on the journey!
[ad_2]
