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Twitter introduced that’s giving customers a long-requested characteristic – the power to go looking your direct message (DM) inbox by key phrase.
The search characteristic is rolling out now to all Twitter customers (internet and app). Sadly, I don’t have it but, however I do know many individuals have already got entry to it.
How Twitter DM key phrase search works. Simply as you’d count on of any platform in 2022. Go to your inbox, click on on the search bar, and begin typing in your key phrases.
Till now, you can solely search DMs for folks and teams. Now you’ll see a 3rd choice, Messages. Twitter will spotlight any messages that comprise that key phrase, together with conversations the place the key phrase is used a number of instances.
Right here’s the tweet the place Twitter Assist confirmed off through a GIF what it appears like for those who seek for “restaurant”:
Right here’s one other tweet the place Twitter confirmed off the outcomes on a seek for “rock”.
One limitation, as famous by the Verge: it seems as if DM search didn’t return any outcomes for conversations older than 2020. So for those who had been hoping for a search perform that went via your complete historical past, you’re out of luck until Twitter improves this.
Why we care. That is excellent news for manufacturers that use Twiter for customer support. Trying to find a person’s identify has restricted worth, particularly for those who’re coping with many shoppers and conversations. I’m typically dangerous with names, however fairly good at pondering when it comes to key phrases to search out previous conversations on locations like Slack. It may be a supply of concepts for including new or extra FAQ content material on your web site. Now you possibly can simply see what assist questions your prospects have requested or what points they often have run into, just by doing key phrase searches.
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About The Writer
Danny Goodwin is Senior Editor of Search Engine Land. Along with writing every day about search engine optimisation, PPC, and extra for Search Engine Land, Goodwin additionally manages Search Engine Land’s roster of subject-matter consultants. He additionally helps program our convention collection, SMX – Search Advertising and marketing Expo.
Previous to becoming a member of Search Engine Land, Goodwin was Govt Editor at Search Engine Journal, the place he led editorial initiatives for the model. He additionally was an editor at Search Engine Watch. He has spoken at many main search conferences and digital occasions, and has been sourced for his experience by a variety of publications and podcasts.
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