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Google’s John Mueller stated once more that having hyperlinks to your web site will not be a requirement and never obligatory for rating in Google Search. He stated this again in 2015 as nicely, however stated once more in 2021 that hyperlinks are usually not a requirement to rank.
After all, if you wish to rank for some obscure and never aggressive time period that nobody is competing on, positive, you in all probability don’t want hyperlinks. However if you wish to rank for [squid game toys] and stuff like that, you in all probability want some hyperlinks.
Right here is John Mueller’s “nope” when requested if hyperlinks are obligatory to rank in Google Search:
Nope
— 🧀 John 🧀 (@JohnMu) December 7, 2021
Final time John stated one thing like this was in 2015 or so (he in all probability stated it greater than twice) and it brought on loads of rumbles all through the web optimization group.
Discussion board dialogue at Twitter.
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