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It won’t be the perfect thought emigrate to a brand new area identify and on the similar time additionally drop your AMP pages. A Google web optimization hangout with John Mueller has one case the place a website migrated to a brand new area again in September and on the similar time dropped AMP and has not seen the positioning’s site visitors recuperate but.
This got here up on the 35 minute mark into the hangout the place Stijn Berkhaus defined that they did a “web site migration three months in the past to a brand new area.” On the similar time he stated that AMP was enabled on the outdated area however not the brand new one. Now his website now not ranks properly within the high tales carousel in Google Search. He stated “my outdated AMP articles are all the time ranked in Google High Tales” however the brand new website doesn’t.
And sure, we all know AMP is now not required for high tales however on the similar time, you continue to must have a very good web page expertise rating to be in AMP – which his website does he stated.
John stated that he believes the positioning ought to repair itself in a a couple of month or so. He stated it’s advanced whenever you do a “area migration and switching off AMP on the similar time,” including “particularly with one thing like High Tales, that could be a bit bit complicated.”
He believes the positioning is heading in the right direction however John goes on to elucidate the web page expertise report is displaying information, in truth, quite a lot of good scores within the 90s for core net vitals and the positioning has subject information.
So John thinks it should simply take longer as a result of it’s a new area and it’ll take extra time. John added that it could actually take time for Google to belief a site identify and high quality alerts simply take time. He stated high quality alerts “take quite a lot of time for us to be pretty sure that we will belief them.”
John then ended saying if the positioning just isn’t displaying up in high tales in a month, to achieve again out to him.
Right here is the video embed:
Right here is the transcript:
STIJN BERKHAUS: Hello. I did a web site migration three months in the past to a brand new area. I simply cloned the entire web site. I had all inside and exterior hyperlinks up to date and the redirected to the brand new one.
I had AMP enabled on the outdated one, and my outdated AMP articles are all the time ranked in Google High Tales. So now my new one just isn’t. I’ve AMP disabled proper now on my new area, as a result of I did not prefer it and it provides an excessive amount of bother. I do not wish to use it anymore. However AMP just isn’t wanted to incorporate in High Tales proper now. So my query is why my new area just isn’t ranked in Google High Tales. I wish to add to that I rank on the Google web page on my primary key phrase on high, like, quantity two. And in addition, my articles are proven in Google Information app and on Google Discovery. So I’ve fairly a powerful authority on my primary key phrase. So I do not perceive why I am not displayed in Google High Tales. Are you able to clarify that?
JOHN MUELLER: I do not know. It is arduous to say I feel when you’re doing a site migration and switching off AMP on the similar time, then particularly with one thing like High Tales, that could be a bit bit complicated. However it seems like in any other case, issues are being picked up properly. So most likely, you are heading in the right direction there. The factor with High Tales particularly, is it is an natural search function. And it isn’t one thing that the positioning simply will get as a result of they deserve it, nevertheless it’s extra that we attempt to determine what we ought to be displaying in a High Tales part. And typically that may be extra, typically that may be much less, typically that features content material from particular person websites or particular person varieties of articles, and typically much less so.
What I might contemplate doing right here is on the one hand. On the one hand, giving it a bit bit extra time. The opposite factor is to double-check issues across the web page expertise setting, as a result of like we talked about within the weblog publish, once we turned that off, we primarily stated, properly, pages with an excellent web page expertise rating, they’ll primarily seem in High Tales as properly. So it isn’t the case that we might take any type of web page and present it within the High Tales, however fairly we might use the web page expertise rating nearly like as a rating issue to find out what we might present inside the High Tales part.
He goes on to elucidate the web page expertise report is displaying information, in truth, quite a lot of good scores within the 90s for core net vitals and the positioning has subject information. So John thinks it should simply take longer as a result of it’s a new area and it’ll take extra time. John added that it could actually take time for Google to belief a site identify and high quality alerts simply take time. He stated high quality alerts “take quite a lot of time for us to be pretty sure that we will belief them.”
John requested him to the touch base in a month if issues haven’t improved.
Right here is how Glenn Gabe summed it up:
Need to change domains AND drop AMP? Be very cautious when combining a number of variables -> Website adjustments domains, drops AMP, & loses all high tales visibility for 3+ months (nonetheless not again). @johnmu says give it extra time. It might work itself out https://t.co/LziFz3e255 pic.twitter.com/sEYSVTM6Vl
— Glenn Gabe (@glenngabe) January 3, 2022
Much more through @johnmu: There may be nothing guide with High Tales. It is an natural search function and it could actually change over time. It may be tough with high quality alerts and might take quite a lot of time for Google to gather them. Google must TRUST the positioning: https://t.co/LziFz3e255 pic.twitter.com/IEdsNvSHDX
— Glenn Gabe (@glenngabe) January 3, 2022
Website migrations to new domains are scary sufficient however to drop AMP on the similar time is much more nerve wracking.
Discussion board dialogue at Twitter.
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