Why Are My Google Enterprise Profile Posts Getting Rejected?

Posted Feb 28, 2022
by Pleasure Hawkins

Google posts are a good way so as to add a bit one thing additional to your Google Enterprise Profile (previously GMB) itemizing. They’ve at all times been a bit little bit of a quagmire for companies and companies as as to whether they’re definitely worth the time or not since they don’t have any measurable affect on your corporation’s rating. Google posts are precious as a result of they’ll present up in Google 3-pack justifications, they give the impression of being nice within the information panel, and are a helpful strategy to promote a sure product, service, or sale offering yet one more method folks can click on to your website.

The easiest way to make use of them is to grasp what sort of Google posts carry out the very best which we coated in an enormous research we carried out a bit over a yr in the past.

There are some caveats to pay attention to on the subject of creating Google posts in your itemizing and issues you are able to do which might make your put up find yourself getting rejected. We cowl the 4 principal the reason why your Google put up would get rejected under.

Causes Why Google Posts Get Rejected

1. Google Has Blocked the Person From This Operate

If Google has flagged your account for suspicious exercise, or abuse of some variety, they do have the ability to restrict what you possibly can and may’t do inside your Google Enterprise Profile, together with blocking you from the flexibility to create Google posts. If you happen to do find yourself blocked by Google, not solely will you not be capable of put up new Google posts, there’s probability that previous posts you’ve added to your itemizing may also turn into rejected. You’ll want to talk with Google Enterprise help if you wish to attempt to get your self again in Google’s good books.

2. The Google Put up Doesn’t Comply with Google’s Pointers

As with all issues Google does, there are Do’s and Don’ts on the subject of creating Google posts. If the put up you create doesn’t fall inside these tips there’s probability it is going to be rejected. A number of the large No-Nos embrace:

• Irrelevant Posts – Posts that don’t have anything to do with your corporation (Ie. one thing political)
• Spammy Posts – Suppose gimmicky automated gibberish, phishing scams, and so forth.
• Inappropriate Content material – Something that could possibly be considered as harassment, obscene, or sexually specific. (Google will reject any put up with the phrase ‘intercourse’ in it even whether it is fully harmless, ie. sexual harassment lawyer amongst different banned phrases) They may also reject something pertaining to unlawful actions.
• Privateness Breach – Posts that share folks’s private personal data will instantly get rejected.

3. The Put up Consists of Auto-Rejectable Components

Not solely do you may have to remember the written content material you embrace in your put up there are another parts that may get your posts rejected. The largest ones are: together with the telephone quantity and tackle of your corporation within the put up. The concept being that this data is discovered elsewhere on a enterprise’s itemizing so together with it in posts is ‘spammy.’

Two Workarounds to Embrace a Telephone Quantity in a Put up:

If you happen to actually are hoping to incorporate your telephone quantity in your Google put up, since we all know how highly effective it’s to place contact data in potential clients’ arms, there are two issues you possibly can strive. The primary is to place the telephone quantity within the put up’s picture. As of proper now, together with your corporation’ quantity within the picture won’t get your put up rejected. The second requires a bit little bit of inventive pondering and wouldn’t work for everyone. In case your telephone quantity spells a phrase you possibly can embrace it within the content material of the put up.

For instance, in case your telephone quantity is (555) 555-8733 and you might be an arborist, 8733 spells TREE on a telephone keypad, so you may embrace your telephone quantity within the Google Put up as 555-555-TREE (8733), and that won’t be rejected.

4. A Technical Problem Might Be Affecting Your Google Posts

Once in a while the totally different parts inside your Google Enterprise Profile could be susceptible to glitches. We’ve seen issues with Google merchandise, photographs, and even Google posts over the previous couple of years. These are sometimes resolved pretty rapidly. However when you discover that your Google Posts are being rejected and so they don’t fall into the opposite three rejection classes it’s most likely sensible to achieve out on the Native Search Discussion board and even Twitter to search out out if others are coping with the identical factor.

One other factor to notice is that there are particular industries that don’t qualify for Google Posts. These are largely throughout the lodging/lodge trade nonetheless you possibly can see our full checklist of companies that don’t get Google Posts in our weblog article about it.

Pleasure is the proprietor of the Native Search Discussion board, LocalU, and Sterling Sky, a Native search engine optimization company in Canada & the USA. She has been working within the trade since 2006. She writes for publications reminiscent of Search Engine Land and enjoys talking usually at advertising and marketing conferences reminiscent of MozCon, LocalU, Pubcon, SearchLove and State of Search. You could find her on Twitter or volunteering as a Product Professional on the Google My Enterprise Discussion board.

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