12 Advertising and marketing Podcasts Price Your Time

What makes one advertising podcast higher than the subsequent?

Its means to get me considering—and when its hosts are equal components entertaining and educated.

To decide on my favorites, I unearthed some advertising podcast playlists on Spotify, then gave every of them a pay attention. I additionally tuned in to well-liked sequence, resembling Neil Patel’s Advertising and marketing Faculty, throughout my commutes.

Right here’s what made the reduce, in no explicit order (keep in mind to forged your vote!):

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1. Everybody Hates Entrepreneurs

Host: Louis Grenier
Matters: Advertising and marketing, branding, product advertising, advertising psychology, content material advertising, CRO
Frequency: Weekly
Web site: Swipe Information
Pay attention on: Web site, Spotify, Apple Podcasts

Famed entrepreneur Gary Vaynerchuk might have made level when he stated entrepreneurs break every part.

However advertising doesn’t deserve its dangerous rep, and HotJar alumnus Louis Grenier is set to vary that by way of Everybody Hates Entrepreneurs.

His weekly episodes cowl evergreen matters resembling buyer analysis, advertising technique, and model positioning—with the intention of instructing entrepreneurs learn how to generate stable outcomes with out resorting to sleazy, spammy techniques.

Previous visitors embody Joe Glover of on-line group The Advertising and marketing Meetup and Rand Fishkin, founding father of market analysis device SparkToro and co-founder of Moz.

2. Advertising and marketing Faculty

Hosts: Neil Patel, Eric Siu
Matters: All issues advertising
Frequency: Each day 
Pay attention on: Web site, Spotify, Stitcher, SoundCloud, Apple Podcasts

On this podcast, Neil Patel and Eric Siu—CEO of selling company Single Grain—deal with all method of selling matters.

What’s spectacular is that they’ve over 1,900 episodes underneath their belt, with every lasting roughly six minutes or much less. This makes the episodes digestible and simple to hearken to on the go.

I notably like how on-trend and well timed the podcast is. In latest episodes, the duo discusses NFTs in relation to advertising and why Web3 is the way forward for advertising.

It’s an effective way to remain on the heart beat of traits. Plus, the data realized makes for a wonderful dialog starter.

3. Perpetual Visitors

Hosts: Ralph Burns, Kaslim Aslam
Matters: Paid advertising, social media, content material advertising, search engine optimisation
Frequency: Twice weekly   
Pay attention on: Web site, Spotify, Stitcher, Apple Podcasts

As its title suggests, Perpetual Visitors focuses on learn how to drive extra site visitors to your enterprise. The podcast covers all issues associated to digital advertising, together with Fb adverts and social media advertising, search engine optimisation, and learn how to promote high-ticket merchandise.

When you’re feeling overwhelmed by the 300+ episodes within the podcast’s repository, we advocate beginning with this one. In it, Ahrefs’ Michal Pecánek discusses how the corporate employed search engine optimisation methods to arrange its Wikipedia web page.

4. Area of interest Pursuits

Host: Spencer Haws
Matters: Online marketing, search engine optimisation
Frequency: Each 7–10 days 
Pay attention on: Web site, Spotify, Stitcher, Apple Podcasts

When you’re desirous about studying learn how to earn cash by way of area of interest affiliate web sites, make Area of interest Pursuits your go-to podcast.

In every episode that roughly spans 60 minutes, host Spencer Haws chats with a distinct segment web site proprietor about their successes, failures, and techniques.

These visitor audio system usually have wildly related but distinctive tales (oxymoronic, we all know!) about rising from 0 to 100K a month or utilizing a job loss as gasoline to turn into a profitable affiliate marketer.

Right here’s one which makes for a enjoyable start line:

5. Akimbo

Host: Seth Godin
Matters: Creativity, tradition
Frequency: Weekly
Pay attention on: Web site, Spotify, Stitcher, Apple Podcasts

Writer and marketer Seth Godin is a family title. In his soothing podcast sequence, he invitations listeners to think about the affect of tradition on their lives and the way they’ll change issues.

Seth is properly positioned to reply these questions too, given he’s penned a slew of well-liked titles, together with “This Is Advertising and marketing” and “Permission Advertising and marketing.”

However don’t count on to choose up advertising ideas or methods; somewhat, every episode challenges your beliefs and encourages you to assume in another way. These are necessary and underrated abilities you should utilize in advertising, and also you’d do properly beginning right here:

6. Every thing Is Advertising and marketing

Host: Corey Haines
Matters: All issues advertising
Frequency: Weekly
Pay attention on: Web site, Spotify, Google Podcasts, Apple Podcasts

You could know Corey Haines because the founding father of Swipe Information, a web-based advertising platform that obtained our stamp of approval. Past its rising on-line advertising group is Every thing Is Advertising and marketing, a podcast that started in early 2021 and already has over 50 episodes to its title.

I just like the number of visitors featured and matters tackled—from chilly electronic mail outreach techniques with Laura Lopuch to shopping for and rising a Shopify SaaS app with Daniel Mitchell and Andrew Gazdecki.

Right here’s one that includes Benjamin Shapiro, who runs The Martech Podcast (this additionally made the checklist).

7. The Digital Advertising and marketing Podcast

Hosts: Ciaran Rogers, Daniel Rowles
Matters: All issues digital advertising
Frequency: Weekly
Pay attention on: Web site, Spotify, Soundcloud, Apple Podcasts, Stitcher

This ad-free podcast started over a decade in the past, so there’s loads of content material to sift by way of. However first, a backgrounder: Daniel Rowles is a speaker and CEO of on-line studying platform Goal Web, and Ciaran Rogers is a digital advertising specialist and coach.

Collectively, their banter and insightful discussions make for an entertaining pay attention. Some latest matters explored embody app retailer optimization, viewers intelligence instruments, and my private favourite: the toxicity of social media, that includes a case examine of worldwide magnificence model Lush.

Take heed to it right here:

8. The Good Marketer Podcast

Hosts: Molly Pittman, Ezra Firestone, John Grimshaw
Matters: Social media advertising, digital advertising, content material advertising, electronic mail advertising
Frequency: Weekly to twice weekly
Pay attention on: Web site, Spotify, Apple Podcasts, Stitcher

The title of this podcast seems like a daring declare. However fortunately, every episode all the time leaves me feeling somewhat smarter.

Hosts Molly Pittman, Ezra Firestone, and John Grimshaw are veteran entrepreneurs and educators in their very own proper, so you possibly can count on plenty of private sharing on how they every discovered success.

However their conversations can get pretty technical. Previous episodes have explored paid advert methods, enterprise guide suggestions, and electronic mail advertising methods. Therefore, we expect this podcast is a greater match for mid-level entrepreneurs and up.

Right here’s a enjoyable one wherein Molly and John interview co-host Ezra on how he constructed his ecommerce model BOOM! by Cindy Joseph right into a multimillion-dollar enterprise and why he partially bought it.

9. Duct Tape Advertising and marketing Podcast

Host: John Jantsch
Matters: Branding, content material advertising, entrepreneurship, search engine optimisation
Frequency: Twice weekly
Pay attention on: Web site, Spotify, Stitcher, Apple Podcasts

John Jantsch is sort of the influencer, as chances are you’ll know. And his podcast sequence is an extension of his consultancy agency, Duct Tape Advertising and marketing.

Every episode spans round quarter-hour and focuses totally on enterprise advertising ideas, techniques, and sources, such as:

• Constructing a strategic associate community.
• Branding with objective.
• Inventive methods to gasoline your referral engine.

These discussions, together with the slew of influential visitor audio system like Seth (who made an look in our earlier entry) and Kara Goldin, make the present price each minute.

Not each episode is advertising targeted both. This episode seems to be at how one can recultivate a way of marvel in your life, which jogs my memory of Akimbo.

10. The Martech Podcast

Host: Benjamin Shapiro
Matters: search engine optimisation, tech search engine optimisation, content material advertising, cell app advertising
Frequency: Each day
Pay attention on: Web site, Spotify, Apple Podcasts, Stitcher

Benjamin, whom we talked about earlier, is kinda obsessive about advertising. Along with The Martech Podcast, he additionally hosts Voices of Search, which we featured in our greatest search engine optimisation podcasts roundup.

This sequence is helpful when you’re desirous about rising your basic advertising information. Anticipate to choose up recommendations on boosting your content material manufacturing technique by way of SaaS, scaling enterprise operations, and cell app advertising.

Regardless of the technical nature of those matters, every episode is appropriate for even “inexperienced” entrepreneurs and opens with a “Advertising and marketing Minute” phase that includes a 60-second pace chat with an business skilled.

Have a pay attention right here:

11. Advertising and marketing Communicate

Host: Stephan Spencer
Matters: search engine optimisation, digital advertising, content material advertising, copywriting
Frequency: Weekly
Pay attention on: Web site, Spotify, Apple Podcasts, Google Podcasts, Stitcher

Stephan Spencer is a educated search engine optimisation, creator, and strategist. Naturally, his experience is aptly displayed in his podcast.

You’ll discover over 250 hours’ price of content material, with every episode averaging 60 minutes. Some basic matters coated embody learn how to grasp content material advertising, search engine optimisation methods, and storytelling in video advertising.

A roster of nice visitors has been featured on the present, from Eli Schwartz discussing the artwork of product-led search engine optimisation to progress marketer Dennis Goedegebuure’s deep dive into data-driven storytelling in advertising.

Actually, the latter is a private favourite—so have a pay attention.

12. My First Million

Hosts: Shaan Puri, Sam Parr
Matters: Entrepreneurship, basic advertising
Frequency: Twice weekly
Pay attention on: Web site, Spotify, Apple Podcasts, Google Podcasts, YouTube

Whereas not strictly advertising targeted, we just like the conversations on profitable entrepreneurs in My First Million. A plus level: It’s produced by The Hustle, the well-loved enterprise and tech e-newsletter (which HubSpot later acquired) based by co-host Sam Parr.

Ultimate ideas

In its place podcast technique, pick an business skilled you admire and perform a little sleuthing to search out the podcasts they’ve guest-spoken on. This fashion, you possibly can simply be taught from somebody you respect.

Did I miss any good advertising podcasts? Ping me on Twitter.